These shoppers look for innovation and research shopping options thoroughly before buying. This includes convenience shoppers, who truly are pressed for time and must shop quickly, as well as apathetic shoppers who simply dislike shopping. Consumers buying electronics in a superstore.
Clearly, this is the segment of our clientele that we all like to serve. Economic shoppers often look for stores with a large variety, such as big-box retailers that make it easy to compare prices on a large selection of products.
For others, this means attempting to maximize value by choosing name-brand, high-quality items that offer the lowest cost over time. Understanding the different types of shoppers can also help business owners perfect marketing strategies and maximize profits.
Using this understanding to help turn Discount, Impulse, Need-Based, and even Wandering Customers into Loyal ones will help grow our business.
To be successful, it will require patience and understanding in knowing our customers and the behavior patterns that drive their decision-making process.
This same group, however, can often wind up costing you money because they are more inclined to return product. Learning more about shopping strategies can help consumers maintain budget and finance goals.
These shoppers may be influenced by retailers or other factors to choose one of these shopping types. Many Wanderers shop merely for the interaction and experience it provides them.
If they are treated to a level of service not available from the web or another retail location there is a very strong chance of making them Loyal customers. Salespeople may not find them to be a lot of fun to serve, but, in the end, they can often represent your greatest source of long-term growth.
Other Types While much research in this field supports these four basic shopper types, some analysts have also introduced new types beyond these four categories. As difficult as it can be to satisfy these people, they can also become Loyal customers if they are well taken care of.
According to the Association for Consumer Affairs, this shopper type may be further refined into two separate categories. Nothing will make a Loyal customer feel better than soliciting their input and showing them how much you value it.
These include dedicated fringe shoppers, who always strive to have the latest and greatest products. They look for great customer service, which is often found at smaller or local stores compared to big-box retailers. For many stores, this is the largest segment in terms of traffic, while, at the same time, they make up the smallest percentage of sales.
When they enter the store, they will look to see if they can have that need filled quickly.What Type of Shopper Are You? Take Our Quiz to Find Out. Whenever the seasons change, it is as if all types of shoppers come out of hibernation (or, rather, the woodwork) to reboot their.
Well it's name says it all find out what type of shopper are you:). Can you spend hours and hours at the mall, just looking, while hardly making a purchase?
Or when you go to the mall, do you try to park, get in, and get out as quickly as possible?
Whether we like it or not, we all have to shop at some point. It's good to be aware of the actions you tend toward so. What Type of Shopper Are You? Have you ever stopped and thought about your shopping habits? Sure, you think about the fashion statement you’re making, but have you thought about how or even why you.
Another type of shopper, the transitional shopper, includes young families that have yet to find their shopping niche. These shoppers may be influenced by retailers or other factors to choose one of these shopping types. Maybe you're impulse buying, splashing out on ready meals or buying food that's on promotion only to end up throwing it away.
Find out what type of shopper you are, then discover tips and recipes.Download